Shop By Category
Subscribe
More Options
2
Refined results
Refine
2
Refined resultsGradual self-tanning lotions
NOW
£ 8.99
Dove Radiant Glow Gradual Self Tan Hydrating Body Lotion with Glycerin - For Sensitive Skin, 2 x 400ml Cream
NOW
£ 12.99
Dove DermaSpa Radiant Self Tan Hydrating Body Lotion - Gradual Tanner with Cell-Moisturisers™, For All Skin Types, Cream
NOW
£ 7.99
£ 19.99
Customisable Liquid Self-Tanning Drops - Hydrating, Vegan Formula for Face & Body (3 Shades)
NOW
£ 5.99
£ 19.99
Self-Tanning Micromist With Deep Hydration & Antioxidant Boost
10 bought
NOW
£ 6.99
£ 11.99
30ml Self-Tanning Drops with Aloe Vera & Coconut Oil - Buildable Glow for Face & Body, Vegan, Hydrating Formula
1 bought
NOW
£ 4.99
£ 14.99
Tan Luxe Inspired Self-Tan Drops - 30ml Skincare Radiance
3 bought
NOW
£ 6.99
£ 19.99
b.tan Clear Self Tan Gel with Hyaluronic Acid & Vitamin C - Streak-Free, Hydrating Glow for All Skin Types
6 bought
NOW
£ 15.99
£ 24.99
Self Tan Sleep Sack - Protect Your Sheets in Style
5 bought
NOW
£ 1.00
Giorgio Body Wash or Body Lotion - 3 Options!
7 bought
NOW
£ 47.99
£ 73.90
Clarins Moisture Rich Body Lotion 400ml - Hydrating Skincare Bundle
20 bought
NOW
£ 4.99
£ 9.99
Groomarang 3-in-1 Men's Hair Strengthening Lotion - Paraben-Free, Ginseng-Infused, 100ml - Hair Loss Solution
NOW
£ 7.99
Vaseline Deep Moisture & Radiance Hydrating Body Lotion Trio 3x400ml - For Dry & Sensitive Skin, Fast-Absorbing Cream
- Age group: Adult
- Gender: Unisex
- Location: National Deal
9 bought
NOW
£ 17.00
£ 39.00
Professional Brow Lamination Treatment - After Glow Tanning, Bodmin
NOW
£ 9.99
£ 19.99
Refreshing SPF50 Sunscreen Lotion - Non-Greasy Daily Defence
1 bought
NOW
£ 14.12
Narcis Eau de Parfum Scented Body Lotion for Her - Feminine Floral, 50ml
NOW
£ 5.99
£ 9.99
Men's Christmas Gift 3-in-1 Hair Loss Prevention Power Lotion - Festive Grooming Essential For Him
NOW
£ 39.46
£ 1000.00
Guess Seductive Noir Eau de Toilette 75ml & Body Lotion 100ml Gift Set - Women's Fragrance
4 bought
NOW
£ 85.00
£ 129.99
Paco Rabanne Million Gold For Her Eau de Parfum Gift Set - Floral & Musk, 90ml + Body Lotion with FREE travel Spray
10 bought
NOW
£ 8.99
£ 28.99
Carroten-Inspired Intensive Tanning Gel - Premium Sun-Kissed Glow
3 bought
NOW
£ 28.99
£ 56.00
Lancaster Sun Beauty Hydrating Body Milk SPF15 Duo Pack - Skincare Protection & Tan Enhancer
NOW
£ 14.82
La Roche-Posay Toleriane Mousse Foundation 05 Tanned - Lightweight Matte Foundation for Sensitive Skin, 30ml
7 bought
NOW
£ 9.00
Family Self-Defence Class Month Pass for Up to Four at Exeter Self Defence Academy - 4 x 1-Hour Sessions
1 bought
NOW
£ 9.00
£ 45.00
ABT-Accredited Online Spray Tan Course - Beginner-Friendly - Kirren Karara
44 bought
NOW
£ 9.00
£ 109.00
Spray Tanning Masterclass for Aspiring Professionals
8 bought
NOW
£ 9.00
£ 89.67
Spray Tanning Masterclass Online Course - CPD Accredited - International Open Academy
311 bought
NOW
£ 19.00
£ 40.00
60-Minute Pamper Package - Massage or Facial with Bonus Discount at Hair Tanning and Beauty By Claire, Newcastle
66 bought
NOW
£ 12.99
£ 39.99
Rapid Tanning Gel & Drops Combo - Betacarotene Face & Body Glow, Streak-Free Hydrating Gel, All Skin Types
6 bought
NOW
£ 9.00
£ 48.00
Unlimited Women's Kempo Ju-Jitsu Self-Defence Classes - 4 Weeks - Kempo Jujitsu Self Defence - 5 London Locations
13 bought
NOW
£ 10.00
£ 24.99
Online Self Esteem & Assertiveness Skills Certification Course
29 bought
NOW
£ 9.00
£ 180.00
New Year, New You Hypnotherapy Audio Course for Self-Improvement
28 bought
NOW
£ 9.00
£ 45.00
Online Weight Loss Hypnotherapy Course - Flexible Self-Paced Learning
63 bought
NOW
£ 9.00
£ 99.00
Online Couples Therapy Course with Certificate - Flexible Self-Paced Learning
10 bought
NOW
£ 79.00
£ 120.45
Self-Catering Studio Apartment Stay by Oban's Seafront for Two
7 bought
NOW
£ 109.00
£ 226.50
Menorca Family Holiday - Self-Catered Stay & Return Flights
NOW
£ 12.00
£ 425.00
Mindfulness Meditation Online Course - Flexible Self-Paced Learning for Daily Life by One Education
17 bought
NOW
£ 39.99
£ 59.99
Self-Contained Barrel Fountain Planter - Water Feature for Gardens & Patios
6 bought
NOW
£ 7.00
£ 24.99
Self-Guided Scavenger Hunt Adventure for up to 8 People - 14 Locations
8 bought
NOW
£ 9.00
£ 329.00
Mastering Weight Management & Self-Care Online Course - 14 Days - Institute of Beauty & Makeup
3 bought
NOW
£ 19.99
£ 29.99
Cherry 'Sunburst' Fruit Tree - Self-Fertile, High Yield, Ornamental
1 bought
NOW
£ 14.99
£ 39.99
Self-Heating Thermal Mattress Topper - 5 Sizes
NOW
£ 9.00
£ 33.78
Self-Guided Scavenger Hunt Game for Groups - 2-Hour Interactive Adventure by Puzzling Quests Ltd, Play Anywhere, Anytime
14 bought
NOW
£ 6.99
£ 29.99
Self-Heating Thermal Socks
NOW
£ 3.99
£ 6.99
Foam Draught Seal Strips - Self-Adhesive Weatherproof Tape, 10m Roll for Doors & Windows
NOW
£ 24.00
£ 40.00
Moroccan Self-Hammam or Mini Hammam With Therapist - For 1 or 2 - G Hammam Spa, Newcastle upon Tyne
1 bought
NOW
£ 149.99
£ 249.99
Self-Balancing Hoverboard with LED Lights and Bluetooth Speaker!
NOW
£ 12.99
£ 49.99
Butane Blow Torch with 4 Gas Canisters - Self-Igniting Culinary Kitchen Tool
NOW
£ 6.99
£ 13.98
Self-Heating Knee High Socks - Energy Saving, Breathable, Universal Fit
638 bought
NOW
£ 169.00
£ 239.00
Totally Tots Family stay at Yorkshire Holiday Park Stay for Up to 6 People - Self-Catering Holiday Home, Entertainment, BLUEY & Swimming
3 bought
NOW
£ 7.99
£ 12.99
Farb Gel Self Defence Gel 40ml - Non-Toxic, Fragrance-Free Lightweight Gel for Sensitive Skin
14 bought
NOW
£ 8.99
£ 9.99
Ear Candling Detox Set - 16 Ear Candles with Protective Disks & Makeup Brush for Soothing Self-Care (For Sensitive Ears, Spa-Inspired Ritual)
NOW
£ 29.00
£ 55.00
1hr Floatation Tank Experience with Optional Sauna Upgrade at Yorkshire Floatation Centre, Strensall
193 bought
NOW
£ 149.00
£ 298.00
Tank Driving Adventure at Gatwick Aviation Museum
4 bought
NOW
£ 249.00
£ 499.00
Triple Tank & Military Driving Experience at Gatwick Aviation Museum, London
1 bought
NOW
£ 17.99
Premium / For Her: A premium tier mystery product
50878 bought
NOW
£ 29.00
£ 350.00
Pearl Peel Facial at Accurate Laser, Holborn
42 bought
NOW
£ 15.99
£ 29.99
WWII Tank Toy Advent Calendar - 24 Collectible Surprises for Kids & History Buffs
Discover great value on Gradual self-tanning lotions with Wowcher UK. From beginner-friendly self-tan lotions to hydrating gradual tan moisturizers, explore deals that help you achieve a natural, streak-free glow over days or weeks. Look for fragrance-free formulas, vegan and cruelty-free options, and skin-loving ingredients that hydrate as you tan.
Whether you’re aiming for a light sun-kissed complexion or a buildable tan, you’ll find options like gradual tan moisturizers, self tan lotions, and bronzing lotions that pair with your skincare routine. Find deals on paraben-free, fragrance-free, hypoallergenic formulas designed for sensitive skin and all skin tones.
Unbeatable Deals on Gradual Self-Tanning Lotions
Gradual self-tanning lotions offer a buildable color that develops gradually, making them ideal for beginners and seasoned tanners alike. Look for formulas described as gradual tan moisturizers, self-tan lotions, or tanning lotions that stain the skin evenly over several applications. You’ll often find fragrance-free, vegan, paraben-free, and cruelty-free options, plus hydrating ingredients like glycerin, hyaluronic acid, and shea butter to keep skin soft while you tan. These products are popular for those who want a natural glow without the intensity of a sunless spray and with less risk of streaks if used consistently.
Our Wowcher UK listings bring together a wide range of gradual self-tanning lotions, including scented and unscented formulas, SPF-inclusive options, and different skin-care blends designed for dry, oily, or sensitive skin. Whether you’re shopping a fragrance-free option for sensitive skin or a scented, cocoa-butter enriched formula for extra hydration, you’ll find deals that help you tan confidently and conveniently at home.
Browse deals on gradual tan moisturizers, self-tan lotions, tanning creams, tan extending moisturisers, and even tanning drops that mix with your daily moisturizer to tailor your shade. From light cosmetics-tan to richer bronze, these builds let you control color while nourishing your skin.
Frequently Asked Questions
What is Gradual self-tanning lotion and how does it work?
Gradual self-tanning lotions are moisturisers that slowly develop color through a tanning agent (usually DHA) reacting with the amino acids on the surface of your skin. They provide a buildable tan over several days, letting you control depth without an all-at-once application. For best results, exfoliate beforehand to create a smooth base, apply in even, thin layers, wash hands after application, and allow the product to dry fully before dressing. Many formulas also hydrate with glycerin, hyaluronic acid, or shea butter so you tan while you moisturise.
With gradual formulas, you can continuously reapply to deepen the shade. The color develops gradually and can be maintained by regular daily application, helping you avoid orange tones and patchy results when used consistently.
What are the best options for different skin tones and skin types?
For fair to light skin, choose lighter builds and shade ranges, with fragrance-free or sensitive-skin formulas to minimise irritation. For medium to olive tones, look for mid-build tans that can be layered to achieve a natural bronze. For dark skin tones, select deeper buildable lotions or gradual tanning oils designed to avoid gray or orange hues while still offering a subtle enhancement. Skin type matters too: gel-based or lightweight lotions suit oily skin, while richer cream formulas with ceramides or shea butter benefit dry skin. Always check for hypoallergenic, vegan, and paraben-free options if you have sensitive or reactive skin. Patch testing before full use is recommended.
How do I apply Gradual self-tanning lotions to get an even color?
Start with clean, exfoliated skin. Dry areas like elbows, knees, and ankles may need extra blending. Use a tanning mitt or gloved hands to apply in long, even strokes, working from the center of the body outward and blending edges at wrists and ankles. Apply a thin layer first, then wait to dry before applying a second layer for deeper color. Wash hands immediately after application unless you’re using a tanning mitt. Allow several hours to develop before excessive sweating or contact with clothes. For repeat applications, use a light touch and extend coverage gradually to avoid dark patches.
Consistency is key: daily or every-other-day applications build color gradually and evenly, reducing the risk of streaks. If you need more guidance, many gradual formulas include color guides to help you see where you’ve applied and ensure uniform coverage.
Do gradual self-tanning lotions work well for sensitive skin and fragrance-free options?
Yes. There are fragrance-free, hypoallergenic designs specifically marketed for sensitive skin. These options minimize irritation while delivering a natural tint. If you’re prone to breakouts or irritation, check the label for fragrance-free, dye-free, and dermatologist-tested assurances. Patch testing on a small area 24–48 hours before full use helps confirm compatibility with your skin.
In addition to fragrance-free choices, some formulas add soothing ingredients like aloe vera or chamomile to calm the skin during tanning. If you have a history of reactions, consider starting with the lightest build and gradually increasing as tolerated.
How long does a gradual tan last and how can I maintain it?
Gradual tans tend to last several days to a week, depending on your skin turnover and how often you reapply. To maintain color, reapply every 1–3 days to build and sustain the shade you want. Hydration helps extend the life of the tan: use a moisturiser twice daily, avoid harsh exfoliation on tanned areas, and gently pat dry after washing. When you need to refresh, simply reapply a thin layer over dry skin, blending evenly for a seamless look.
If you notice uneven fading, exfoliate lightly and reapply to even out the tone. Some users find that pairing a gradual tan lotion with a tan extending moisturiser can help maintain color longer between applications.
Can Gradual self-tanning lotions be used with other skincare products, and do some include SPF?
Most gradual self-tanning lotions are designed to stand alongside your regular skincare routine. Apply them after cleansing and before makeup, if used, and wait for full absorption. Some formulas include hydrating serums or peptides and, in a few cases, SPF protection. However, it’s generally safer to treat SPF as a separate step for proper sun protection when outdoors. If you choose a product with SPF, ensure it’s compatible with gradual tan development and reapply as directed by the label to maintain protection and color.
Always check that the SPF level is appropriate for your skin type and outdoor exposure. For best results, combine a moisturising gradual tan with a sunscreen on sunny days to protect your skin while maintaining your tan look.
What other tanning products are commonly sold on Wowcher UK that pair with gradual lotions?
In addition to Gradual self-tanning lotions, shoppers often look for tanning mitts or application gloves, exfoliating scrubs and exfoliating gloves, self-tan wipes for touch-ups, and tan boosters or bronzing creams to enhance color. You’ll also find moisturising body lotions with tint for quick touch-ups, face-specific gradual tanners, and tanning drops that mix with your daily moisturiser. Search for vegan, fragrance-free, fragrance-packed, or fragrance-free options to suit sensitive skin, and check for paraben-free, sulfate-free, and cruelty-free labels if that matters to you.
Delivery options and returns on Gradual self-tanning lotions—what to know?
Wowcher UK listings for tanning products usually offer standard delivery with clear estimates at checkout and occasionally free delivery on qualifying deals. Always review total price including delivery before checkout and look for regional promotions or codes. Most listings include standard return policies; if a product arrives damaged or not as described, contact the seller or Wowcher support promptly to arrange a return or replacement. For sensitive skincare items, saving receipts and packaging can help with claims and exchanges.
Tracking is typically provided once dispatched, and you can monitor progress through the Wowcher order page. If tracking isn’t visible, reach out to customer support for assistance. Plan delivery date windows if you’re preparing for a special event or photos, and consider Click-and-Collect options if available in your area.