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Refined resultsFootwear sizing
NOW
£ 9.99
£ 29.99
UK SIZE 6-7 / PINK: A pair of crocodile sliders
3 bought
NOW
£ 14.99
£ 39.99
Designer Inspired Sneakers - Versatile & Stylish Footwear
8 bought
NOW
£ 12.99
£ 29.99
Women's Faux Suede Platform Snow Boots - Warm Winter Casual Footwear, Non-Slip Sole, UK Sizes 3-6
11 bought
NOW
£ 9.99
£ 29.99
UK 8 / PINK: A pair of children's crocodile style shoes
23 bought
NOW
£ 13.99
£ 39.99
Men's Breathable Mesh Hiking Sneakers - Versatile Outdoor Footwear
45 bought
NOW
£ 12.99
£ 29.99
Designer Inspired Inspired Mules - Cosy & Stylish Footwear
53 bought
NOW
£ 14.99
£ 34.99
Designer Inspired Oversized Trainers - Versatile Urban Footwear
265 bought
NOW
£ 11.99
£ 82.99
Milani' Pearl And Diamante Flat Slider Sandals Cream / 6
6 bought
NOW
£ 15.99
£ 72.99
Sandra' Fringe Trim Flat Slider Sandals Beige / 8
NOW
£ 17.99
£ 59.99
Women's Studded Strappy Block Heel Sandals - Fashion Statement Footwear
NOW
£ 19.99
£ 39.99
UGG-Inspired Breathable Lightweight Slip-On Sandals - Casual Comfort Footwear for Men & Women (8 Sizes, 2 Colours)
13 bought
NOW
£ 17.99
£ 24.99
Boys Combat Ankle Boots - Durable Winter Footwear
140 bought
NOW
£ 14.99
£ 39.99
Stylish Women's Platform Denim Sandals - Breathable Summer Footwear
9 bought
NOW
£ 13.50
£ 19.99
LBO-8961 [Black, EU 37]
2 bought
NOW
£ 14.99
£ 29.99
Birkenstock-Inspired Women's Buckle Flip-Flops, UK6, Pink
44 bought
NOW
£ 18.57
£ 39.99
Men's Leather Baotou Sandals - Casual Breathable Summer Footwear
4 bought
NOW
£ 13.99
£ 49.99
Women's Birkenstock Flat Shoes
- Brand: Just Gift Direct
- Gender: Unisex
- Size: Multiple
1 bought
NOW
£ 14.99
£ 29.99
Women's Chunky Faux Fur Ankle Snow Boots - Slip-On Winter Footwear, 6 UK Sizes, 3 Colours
6 bought
NOW
£ 12.99
Women's Platform Slip-On Sandals - PU Comfort Slides, Lightweight Summer Footwear, 7 Sizes, 6 Colours
34 bought
NOW
£ 9.99
£ 19.99
Cartoon Inspired Cartoon Slippers - Cosy & Fun Indoor Footwear
7 bought
NOW
£ 16.99
£ 56.99
Layla' Buckle Strap Platform Sandals Black / 3
NOW
£ 2.49
Barefoot Beach Sticky Soles - Waterproof Anti-Slip Barefoot Footwear for Men, Women & Kids
40 bought
NOW
£ 9.99
BSA-9018 [Navy, EU 28]
NOW
£ 19.99
£ 49.99
Timberland Inspired Lace Up Boots, Men UK 7, Pink
136 bought
NOW
£ 23.99
£ 39.99
Amina' Double Strap Sandals With Buckle Detail Cream / 3
2 bought
NOW
£ 20.99
£ 96.99
Felina' Pointed Toe High Heels Ankle Boots With Side Zip BlackLycra / 4
NOW
£ 17.99
£ 62.99
Bertha' Perspex High Heel Sandals With Diamante Bow SilverSatin / 7
NOW
£ 10.99
£ 49.99
UK 4 / WHITE: A pair of foam runners
- Brand: Obero International Ltd
- Gender: Unisex
- Size: UK
203 bought
NOW
£ 11.99
£ 24.99
A UK9-10 pair of blue shark flip flops
8 bought
NOW
£ 11.99
£ 82.99
Milani' Pearl And Diamante Flat Slider Sandals Cream / 6
NOW
£ 14.99
£ 59.99
Women's Metallic Studded Gladiator Slip-On Sandals - Casual Summer Footwear
NOW
£ 16.99
£ 56.99
New' Form Mid Heel Sandals With Diamante Buckle Detail BlackPU / 8
NOW
£ 13.99
£ 19.99
LBO-8949 [Black Croc, EU 39]
9 bought
NOW
£ 25.99
£ 102.99
Alisa' Platform Over The Knee Stiletto High Heels BlackPU / 3
17 bought
NOW
£ 12.99
£ 15.99
BSH-6996 [Black, UK 2]
1 bought
NOW
£ 12.99
£ 29.99
Women's Towel Pattern Non-Slip Sandals - Stylish Summer Footwear
8 bought
NOW
£ 14.99
£ 39.99
Ugg Inspired Women's Thick-Soled Mini Boots, UK 5-5.5, Chestnut
3 bought
NOW
£ 12.99
£ 42.99
Rowan' Strappy Thong Strap Flat Sandal Black / 7
NOW
£ 9.99
£ 39.99
UK 4 / NAVY: Women's open toe sandals - 4 colours!
252 bought
NOW
£ 19.50
£ 25.99
BSA-5906 [Black/Grey, EU 34, UK 2]
4 bought
NOW
£ 9.50
£ 16.99
Women,s Open Toe Sandals Nude, UK 3
1 bought
NOW
£ 12.99
£ 19.99
LBO-8956 [Black Patent, EU 38]
12 bought
NOW
£ 19.99
£ 35.00
Nike Inspired Unisex Breathable Mesh Trainers, Size 38, Black
159 bought
NOW
£ 24.99
£ 66.99
Olivia' Ankle Boot With Buckle Detailing BlackPU / 5
NOW
£ 9.99
£ 56.99
Olivia' Buckle Strap Sandals Black / 8
NOW
£ 21.99
£ 50.00
Phoenix Extra Wide Fit Flat Sandals, Buckle Detail Leather Cream 3
1 bought
NOW
£ 21.99
£ 37.00
Adana Wide Fit Mid Heels With Metal Detailing Leather Black Crease 8
NOW
£ 11.99
£ 29.99
Santa Claus Memory Foam Slippers - Cosy Festive Indoor Footwear
6 bought
NOW
£ 9.99
£ 29.99
UK 6-6.5 / CREAM: Women's bubble flip flops
2 bought
NOW
£ 9.99
£ 29.99
UK 7 / BROWN: Women's Flip Flops Bunion Sandals
112 bought
NOW
£ 19.99
£ 39.99
Men's Formal Oxford Faux Leather Brogue Shoes - Classic Dress Footwear
116 bought
NOW
£ 39.99
£ 56.99
Freya' Pointed High Heels NudeSuede / 6
NOW
£ 6.99
£ 12.99
Women's Stud Embellished Sliders WHITE UK 4
54 bought
NOW
£ 14.99
£ 24.99
LBO-8925 [Black MF, EU 36]
16 bought
NOW
£ 9.99
£ 29.99
UK 5 / RED: Women's Bowknot Peep-toe Wedge Sandals
12 bought
NOW
£ 14.99
£ 29.99
Hermes-Inspired Women's Giulia Flat Sandals, UK 5.5, White
5 bought
Explore smarter sizing with Wowcher UK’s curated picks for footwear sizing and related products. Our Deals hub brings you practical size guides, measurement tools, and stylish footwear that fit true to size, helping you save while you step out with confidence. Whether you’re shopping for yourself or finding gifts, you’ll find resources and bargains focused on footwear sizing that simplify every purchase.
From clear size charts to handy conversion tips and width options, our selection covers everything you need to know about getting the right fit. You’ll discover deals on size guides, socks to match different fits, and shoes across men’s, women’s, and kids’ ranges designed to suit a variety of feet and activities.
What are the most important factors when choosing footwear sizing?
The most important factors are length, width, and overall volume inside the shoe. Foot length determines the basic size, but width and forefoot room influence comfort during walking or running. Socks thickness, foot shape, and arch support all play a role. Brands vary in their last shapes, so a size that fits in one brand may feel tighter or looser in another. Always check the brand’s size chart and consider trying a half size up if you’re between sizes or have a wide forefoot.
If you’re shopping online, look for shoes that advertise wide, standard, or narrow widths and pay attention to user reviews about fit. A well-fitting shoe should allow a thumbnail’s width of space at the toe box and not pinch at the midfoot. For many runners or daily commuters, a bit more space in the toe box helps prevent toe crowding and blisters during long wear.
How do UK, EU, and US shoe sizes compare and how can I convert between them?
Shoe sizing varies by region and brand, and there is no universal one-size-fits-all conversion. The best approach is to use the brand’s own size chart and measure your foot length in centimeters. In practice, many shoppers use a simple conversion guide as a starting point, then confirm with the specific product’s chart. Look for products that clearly show UK, EU, and US sizes or provide a link to the size guide. If you’re between sizes, choose the larger option when the shoe has a forgiving forefoot or a roomier toe box.
For unisex or kids’ footwear, pay attention to the label’s sizing system, since some lines publish separate charts for men, women, and children. Always compare foot length to the corresponding chart rather than relying solely on a numeric label. If in doubt, contact customer support or use a measured foot length to identify the closest EU size and then map to UK or US as needed.
Should I size up for running shoes?
Many runners prefer a little extra space in the forefoot to accommodate toe splay during strides. A common guideline is to leave about a thumb’s width (roughly 1 cm to 1.5 cm) of space beyond the longest toe, ensuring the toes can move without rubbing. If you have a narrow heel, you might need to try a half size up or use laces and heel grips to prevent slipping. However, too much space can cause instability and blisters, so balance is key. Brand-specific last shapes also influence whether you should go up or down a half size.
If you’re between sizes or buying a new model, which may have a different toe box shape, start with your usual size and test with light activity, then adjust accordingly. In running shoes, considering your gait, arch support, and the volume of the shoe will help you decide whether a snug fit or a bit more room is appropriate for comfort and performance.
How can I measure my feet at home for accurate sizing?
To measure at home, start by standing with your weight distributed evenly and wearing the same socks you plan to wear with the shoes. Use a ruler or measuring tape to measure the distance from the heel to the longest toe on both feet. Use the longer measurement as your base. For width, measure across the widest part of the foot at the ball. It’s helpful to trace the foot on paper or use a printable sizing sheet and compare the traced length to the brand’s size chart. Repeat for both feet, as one foot is often slightly longer or wider than the other, and choose the size that fits the larger foot.
Additionally, try shoes on later in the day when feet tend to swell slightly. If you’re shopping for wide or narrow options, check the product notes for width indicators (such as D, E, EE, or wide) and, if possible, test the shoe with the socks you usually wear. Our Wowcher UK listings often include links to official size guides and tips from customers who measured their feet for specific models.
What are the common footwear width options and how do they affect fit?
Width options range from narrow to wide and can be denoted by letters or descriptors, depending on the brand. Standard or medium fits are most common, but if you have a high-volume forefoot, a wide (W or EE/EEE in some brands) can reduce pressure and prevent crowding. Narrow fits (N or B in some lines) suit those with slim feet and can reduce slippage. For unisex or kids’ footwear, width labeling may be less standardized, so rely on brand-specific charts and user reviews for real-world fit notes.
Choosing the right width is as important as length. A shoe that is too narrow can cause bunions, while a shoe that is too wide may lead to instability. If you’re unsure, try a model with an adjustable or stretchy upper, or select a mid-width option and add orthotics or insoles for a custom fit. Our Wowcher UK deals often highlight models with wider toe boxes or flexible uppers designed to accommodate different widths without sacrificing comfort.
Are there size considerations for kids or unisex footwear?
Kids’ sizing requires attention to growth room. It’s common to leave about a thumbs-width of space at the toe to allow for growing feet, ensuring the shoes won’t outgrow their fit quickly. For unisex footwear, many brands publish separate charts for men, women, and children, so use the correct guide tied to the specific product. When shopping for kids, look for lightweight materials, adjustable closures, and flexible soles that support healthy foot development while still offering room to grow.
At Wowcher UK, you can explore kid-specific deals that emphasize proper sizing, durability, and comfort. Always verify the size chart, read customer feedback on fit, and consider starting with a half size up if you’re between kids’ sizes to account for growth spurts. By pairing accurate measurements with reliable size guides, you’ll minimize returns and maximize satisfaction for every family purchase.
How can I ensure the right fit when shopping online for footwear sizing?
Online shopping benefits from checking product-specific size charts, looking for models with generous return policies, and reading reviews that mention fit and width. Compare several sizes if you’re unsure, and pay attention to customer photos showing the shoe on feet. If a model is known for running slightly small or large, use the feedback to guide your choice. Our Wowcher listings often include concise size guidance and links to official charts to help you select confidently and avoid costly returns.
Remember to measure with the same socks you intend to wear and consider the shoe’s intended purpose—athletic footwear may need extra forefoot space, while dress shoes can fit more snugly. With careful measurement, a clear size chart, and the right width choice, you’ll enjoy comfortable, well-fitting footwear and smart savings on Wowcher UK.