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Refined resultsFitness Watches
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£ 99.00
£ 449.00
PRICE DROP! Apple Watch Series 7 GPS - Advanced Smart Watch & Fitness Tracker
108 bought
NOW
£ 199.33
Apple Watch Series 8 Smart Watch - 41mm, GPS and Fitness Tracker
NOW
£ 178.35
Apple Watch Series 7 Smart Watch - 41mm, Fitness Tracker, GPS
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£ 14.99
£ 39.99
VitaTrack Smart Fitness & Sleep Tracking Watch - Advanced Wearable Tech
5 bought
NOW
£ 142.67
Apple Watch Series 6 Smart Watch - 40mm Blue Aluminium, GPS, Retina Display, Heart Rate & ECG Fitness Tracker
NOW
£ 157.36
Apple Watch SE 44mm Smart Watch - GPS + Cellular, Fitness Tracker
1 bought
NOW
£ 14.99
£ 64.99
Smart Watch & Earbuds Bundle - Advanced Fitness Tracker with AMOLED Display, Heart Rate Monitor & Wearable Tech Integration
32 bought
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£ 18.99
£ 56.99
M8 Smart Watch Fitness Tracker - Heart Rate, Blood Pressure, SpO2 Monitor - Wearable Tech Alternative to Apple Watch & Samsung Galaxy Watch
5 bought
NOW
£ 179.00
£ 349.00
Apple Watch Series 6 GPS - Smart Watch & Fitness Tracker with Heart Rate Monitor & GPS
288 bought
NOW
£ 121.69
Apple Watch Series 4 Space Grey Smart Watch - Fitness Tracker & GPS
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£ 188.84
Apple Watch Series 7 GPS 41mm Smart Watch - Fitness Tracker, Always-On Retina Display
NOW
£ 9.99
£ 19.99
12-in-1 Smart Watch Fitness Tracker - Touchscreen Wearable Tech with Heart Rate Monitor, SpO₂ & IP67 Splashproof - Apple Watch & Samsung Galaxy Watch Alternative
311 bought
NOW
£ 19.99
£ 29.99
Full Touch Smart Watch Fitness Tracker - Heart Rate, SpO₂ & Sleep Monitor - Apple Watch & Samsung Galaxy Watch Alternative - Wearable Tech
190 bought
NOW
£ 14.99
£ 39.99
Smart Bluetooth Digital Watch Ring - Fitness Tracker, Wearable Tech, Heart Rate Monitor, Notifications - Apple Watch & Samsung Galaxy Watch Alternative
13 bought
NOW
£ 8.99
£ 26.99
2Pcs Professional Watch Band Link Remover Tool Kit - Precision Strap Adjustment, Aluminium Alloy, Universal Fit
3 bought
NOW
£ 210.00
£ 484.99
Apple Watch Series 8 - Smart Fitness Tracker with ECG & Retina Display
85 bought
NOW
£ 129.00
£ 339.99
PRICE DROP! Apple Watch Series 6 Smart Watch - Fitness Tracker with ECG & GPS - Charger Included
141 bought
NOW
£ 10.99
£ 29.99
13-in-1 Smart Watch Fitness Tracker - AMOLED Display, Heart Rate & SpO₂ Monitor - Apple Watch & Samsung Galaxy Watch Alternative - Wearable Tech for Health & Activity
88 bought
NOW
£ 19.99
£ 39.99
Pulse Pro Smart Fitness Watch - AMOLED Display, Bluetooth 5.0, IP68 Water-Resistant, Long Battery Life, Silicone Strap
94 bought
NOW
£ 439.00
£ 589.00
Apple Watch Series Ultra 49mm Cellular Smart Watch - Fitness Tracker, ECG, SpO₂, GPS, Titanium Case, Wearable Tech
47 bought
NOW
£ 136.38
Apple Watch Series 6 GPS 44mm Smart Watch - Fitness Tracker, Heart Rate Monitor, Always-On Retina Display
NOW
£ 95.00
£ 249.00
Apple Watch SE 2020/2022 - Smart Fitness Tracker with Health Monitoring
144 bought
NOW
£ 153.17
Apple Watch Series 6 Smart Watch - 40mm Space Grey Aluminum, Fitness Tracker, GPS, Always-On Retina Display
NOW
£ 24.99
£ 79.99
10-in-1 Fitness Tracker Smart Watch - Heart Rate Monitor, Step Counter, Advanced Health & Connectivity - Apple Watch & Samsung Galaxy Watch Alternative Wearable Tech
214 bought
NOW
£ 15.60
£ 30.99
AQ115 Smart Watch Fitness Tracker - Sleek Metal Mesh, OLED Display, Long Battery Life - Wearable Tech Alternative to Apple Watch & Samsung Galaxy Watch
4 bought
NOW
£ 13.99
£ 39.99
Smart Touch Screen Bluetooth Watch - 7 Colours! - Wearable Tech, Fitness Tracker
227 bought
NOW
£ 12.99
£ 39.99
EARLY BIRD! Smart Watch Magnetic Wireless Charger Power Bank for Apple Watch Series 7-10 - Fitness Tracker & Wearable Tech Accessory
25 bought
NOW
£ 169.00
Apple Watch Series 8 41mm GPS Smart Watch - Fitness Tracker, Heart Rate, ECG, SpO2, Wearable Tech (Midnight Aluminum, Refurbished)
18 bought
NOW
£ 195.14
Apple Watch SE GPS + Cellular 44mm Midnight Aluminum - Smart Watch, Fitness Tracker, Wearable Tech with Heart Rate Monitor & Large Display
NOW
£ 156.31
Apple Watch Series 6 GPS 40mm Blue Aluminum - Smart Watch & Fitness Tracker with Always-On Display, Heart Rate Monitor, ECG, and GPS
NOW
£ 167.86
Apple Watch Series 5 Smart Watch - 40mm Space Gray, Cellular, Always-On Retina Display, Fitness Tracker, Wearable Tech
NOW
£ 9.99
£ 19.99
Kids' GPS Smart Watch - Touch-Screen, Fitness Tracker, SOS & Waterproof Wearable Tech
2266 bought
NOW
£ 116.44
Apple Watch SE GPS 40mm Smart Watch - Fitness Tracker, Heart Rate Monitor, GPS, Wearable Tech (Gold/Rose Band)
NOW
£ 241.30
Apple Watch Series 8 Smart Watch 45mm Silver - GPS + Cellular, Fitness Tracker, ECG, Heart Rate Monitor, Wearable Tech (Refurbished)
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£ 125.89
Apple Watch Series 4 GPS 44mm Smart Watch - Fitness Tracker, Heart Rate Monitor, Large Display, Wearable Tech
NOW
£ 29.99
£ 49.99
2-in-1 Smart Watch & Wireless Earphones Set - Fitness Tracker, Health Monitor, Bluetooth 5.3, Heart Rate, SpO₂ - Apple Watch & Samsung Galaxy Watch Alternative - Wearable Tech
129 bought
NOW
£ 13.99
£ 33.99
Waterproof Smart Watch Fitness Tracker - Heart Rate Monitor, Sleep Tracking, Wearable Tech Compatible with Android & iOS
200 bought
NOW
£ 89.00
Apple Watch SE GPS 40mm Space Gray Aluminum - Smart Watch & Fitness Tracker with Heart Rate Monitor, GPS, and Wearable Tech Integration
48 bought
NOW
£ 264.98
Apple Watch Series 9 GPS 45mm Smart Watch - Fitness Tracker, Heart Rate Monitor, AMOLED Display, GPS, Wearable Tech (Red, Grade A)
2 bought
NOW
£ 178.35
Apple Watch SE (2nd Gen) GPS 40mm Midnight Aluminum Smart Watch & Fitness Tracker - Heart Rate, OLED Display, iPhone Compatible Wearable Tech
NOW
£ 134.28
Apple Watch Series 5 Smart Watch - 40mm Gold & Pink, GPS, Always-On Retina Display, Heart Rate Monitor, Fitness Tracker, Wearable Tech
NOW
£ 14.99
£ 29.99
Multi-Functional Card-Enabled Smart Watch - Fitness Tracker & Wearable Tech
17 bought
NOW
£ 14.00
£ 37.00
H9 Max Smart Watch Fitness Tracker - Apple Watch & Samsung Galaxy Watch Alternative - 2.01" TFT Display, Heart Rate & Blood Pressure Monitor, NFC, Waterproof Wearable Tech
56 bought
NOW
£ 134.28
Apple Watch Series 5 Smart Watch, Fitness Tracker, GPS, Heart Rate Monitor, Always-On Retina Display - 40mm Silver Aluminum Case, Wearable Tech
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£ 156.31
Apple Watch Series 6 GPS 44mm Blue Aluminum Smart Watch - Fitness Tracker, Heart Rate Monitor, Always-On Retina Display, ECG, Wearable Tech
NOW
£ 8.99
£ 19.99
Smart Watch & Fitness Tracker with Real-Time GPS - Mini Magnetic Wearable Tech for Health Monitoring & Location Tracking
1250 bought
NOW
£ 6.99
£ 16.99
Smart Watch & Fitness Tracker Keyring - Bluetooth Wearable Tech with App Integration, Selfie Remote & Two-Way Alarm
44 bought
NOW
£ 19.99
£ 39.99
C60 fitness tracker watch, Black
805 bought
NOW
£ 119.00
£ 199.95
PRICE DROP Apple Watch Series 5 or 6 - Smart Fitness Tracker With GPS, Cellular & Charging Options!
1931 bought
NOW
£ 19.99
£ 59.99
PulsePro Men's Touch Screen Multi-Sport Smart Watch - Fitness Tracker with Health Monitoring
428 bought
NOW
£ 188.84
Starlight Apple Watch Series 7 GPS 41mm - Fitness Tracker, Always-On Retina Display, Heart Rate Monitor
NOW
£ 188.84
Apple Watch Series 7 GPS 45mm Midnight - Fitness Tracker, Heart Rate Monitor, Large Retina Display
NOW
£ 24.99
£ 74.99
Bluetooth Smart Watch Fitness Tracker - Full Screen, Heart Rate Monitor, Over 100 Sports Modes, Wearable Tech Compatible with Apple & Samsung Galaxy Watch Apps
NOW
£ 49.00
£ 89.99
Sports Smart Watch & Wireless Earphones - Advanced Fitness Tracker, Heart Rate Monitor, Bluetooth Wearable Tech
55 bought
NOW
£ 188.84
Apple Watch Series 7 GPS 45mm Starlight Aluminum - Fitness Tracker, Heart Rate Monitor, Large Retina Display
NOW
£ 9.99
£ 14.99
Cartoon Smart Watch & Fitness Tracker - Vibrant Wearable Tech in 8 Colours - Digital Display, Silicone Band, Activity Tracking
19 bought
Transform your fitness journey with our exclusive selection of Fitness Watches. At Wowcher UK, we understand that the right watch can boost motivation, track health metrics, and simplify workouts with smart features that integrate with your daily routine.
Imagine strapping on a sleek device that monitors your steps, heart rate, sleep, and GPS routes, then delivers actionable insights on your wrist or via your phone. From running to swimming, cycling to gym training, our deals cover a wide range of fitness tracker watch options designed for every level of athlete and every budget.
Unbeatable Deals on Online Fitness Watches
At Wowcher UK, discover special offers on fitness watches that help you train smarter without overspending. Our curated range includes popular models with GPS, heart rate monitoring, sleep tracking, and water resistance, all supported by trusted brands and compatible apps.
Shopping with Wowcher means you’ll find quality devices from leaders in wearable tech at prices that make sense for everyday athletes, beginners, and weekend warriors alike. Explore flexible options, bundle deals, and seasonal offers that keep you moving.
Frequently Asked Questions
What to Consider When Choosing Fitness Watches?
First, identify how you’ll use the watch. If you’re a runner or cyclist, a GPS running watch with precise distance tracking and pace alerts is essential. For gym sessions or daily wear, a smartwatch with fitness features and strong battery life can be more convenient.
Battery life is crucial for long workouts and multi-day wear. Look for models offering 5–7 days in smartwatch mode or extended GPS use if you run long distances. Screen readability, especially in bright conditions, and a comfortable band are important for consistency.
Water resistance matters if you swim or train in the rain. Many rugged models carry ratings like waterproof to 50–100 metres and durable glass to withstand daily wear. Compatibility with your phone’s ecosystem (iOS or Android) ensures you get the most from the associated apps and data syncing.
What Are the Most Popular Types of Fitness Watches?
GPS running watches are a staple for runners, offering precise distance, pace, and route tracking. Activity tracker bands focus on day-to-day metrics like steps, calories, and sleep in a slim, lightweight form. For multisport enthusiasts, a multisport watch handles running, cycling, swimming, and triathlons with advanced training features.
Smartwatches with integrated fitness apps deliver notification management, music storage, and heart rate monitoring right from the wrist. Look for models with robust heart rate monitor sensors, sleep tracking, and VO2 max estimation for deeper training insights.
Waterproof or water-resistant designs, such as IP68 or 5ATM ratings, are ideal for swimmers and outdoor workouts. Some watches also provide on-device GPS, altimeter, and barometer to support hiking and trail runs.
How to Maintain Fitness Watches?
To keep your fitness watch performing at its best, clean the screen and band regularly with a soft cloth and mild soap, especially after workouts that involve sweat or saltwater exposure. Avoid harsh chemicals that can damage coatings or sensors.
Charge cycles matter for longevity. Try to avoid leaving the battery completely drained and keep firmware up to date to benefit from performance improvements and new features. If the strap wears or loses elasticity, replace it with compatible bands to maintain comfort and accuracy.
Protect your data by syncing with official apps and backing up settings. Regular data sync ensures activity history remains accurate, which is essential for progress tracking and goal setting.
Keep your collection versatile with a mix of fitness watches and compatible Bluetooth smartwatch accessories. At Wowcher UK, you’ll find options to refresh your gear and stay motivated to train smarter.
What Features Make a Fitness Watch Stand Out?
A standout fitness watch combines accurate GPS, reliable heart rate monitoring, and comprehensive health metrics like sleep tracking, stress monitoring, and recovery insights. Look for watches with robust motion sensors, pulsation data, and the ability to adjust training plans based on real-time feedback.
Useful extras include on-device music storage, contactless payments, smart notifications, and seamless syncing with popular fitness apps. An intuitive interface and quick-access controls make it easier to stay focused during workouts and avoid interruptions.
What Should I Look for in a Fitness Watch for Runners?
For runners, prioritize a reliable GPS signal that remains accurate across different terrains and a long-lasting battery that can cover long runs without frequent recharging. A clear, high-contrast display helps you read pace and distance in varying light. Comfort is key, so choose a lightweight design and a breathable strap. Features like auto-pause, cadence sensors, and interval alerts can boost training efficiency, while a wrist-based heart rate monitor provides continuous effort data. Water resistance is a plus for occasional rain sessions, and compatibility with your favourite running apps ensures you can transfer routes and race data effortlessly.
In short, look for GPS accuracy, battery endurance, comfort, and a robust app ecosystem that supports goal setting and progress tracking across workouts.
Are Fitness Watches Accurate for Heart Rate and Distance Measurements?
Optical heart rate sensors on the wrist offer convenient ongoing monitoring, but their accuracy can vary with skin tone, motion, and placement. Chest-strap monitors paired with the watch often deliver higher fidelity for intense workouts. For distance, GPS accuracy depends on satellite visibility, weather, and the watch’s antenna design; most modern devices provide reliable data for day-to-day training, especially when you allow a brief warm-up phase and keep the watch snug on your wrist.
To improve reliability, ensure a proper fit, calibrate the device if your model offers it, and update firmware regularly. Use the watch’s built-in tips and calibration options during initial workouts to align pace, distance, and heart rate readings with your own effort.
Do Fitness Watches Track Sleep and Recovery Effectively?
Many fitness watches include sleep tracking with light, deep, and REM stage estimates, plus nightly heart-rate variability (HRV) analytics to gauge recovery. These features can help you tailor rest days and training loads. For best results, wear the watch consistently during sleep and keep software up to date. Remember that sleep tracking is an estimate and benefits from correlation with how you feel and your daily performance.
Pair sleep data with daily activity and stress monitoring to build a complete picture of recovery. With the right model, you’ll receive actionable insights, nudges for rest, and reminders to adjust intensity based on your body’s signals.
Explore our wide range of fitness watches and compatible apps to find a setup that blends seamlessly into your lifestyle, whether you’re training for a marathon or simply aiming to stay active and healthy.
If you’re unsure where to start, our Wowcher UK listings include helpful filters, real user reviews, and bundled deals that pair watches with accessories like extra bands, wireless earphones, or running belts to maximise value and motivation.